All authors are required to register if they plan to autograph in the exhibit hall.

Only registered authors will be listed in the TLA conference promotional information.

All requests for autographing in an exhibit space must be approved by the Authors Area Committee.

This is a complimentary service!

1. What is the purpose of the Authors Area at the TLA conference?
The Authors Area was developed for a few reasons:

• It offers a convenient area for attendees to meet authors.

• It promotes authors at the TLA conference by offering a separate area in the exhibit hall with a printed schedule.

• TLA attendees love it!

2. How do I qualify to autograph in the TLA conference exhibit hall?
You must either be sponsored by a TLA exhibitor or sponsored by TLA as a program author/speaker.

3. What is the cost?
It is complimentary.

4. Who should autograph in the Authors Area?

Children’s authors from larger publishing houses and/or authors who will speak at the TLA 2010 Conference.  These popular authors usually generate more traffic than what the sponsoring exhibitor’s space allows. This creates line to form in the aisle which is a show violation. The Authors Area is designed to accommodate the longer lines.

5. How do I schedule a signing time?
By completing the Author Autographing Reservation Form available in November. The form should be submitted to TLA as soon as possible as Author Area times are assigned on a "first-come, first-served basis." Clara Mounce, Authors Area Chair, will contact each author/author representative to confirm the times requested or make adjustments as necessary. Authors/author representatives can reserve a signing time at the onsite Authors Area, based on availability.

6. How often can I schedule myself in the Authors Area?
You are allowed up to 2 hours each day per 10 x 10 exhibit space. The time can be scheduled in one 2-hour block or in two 1-hour blocks. Note: If you are an author represented by a major publishing house, you are required to sign at the Authors Area in lieu of the exhibit space. For the majority of self-published authors, those represented by small publishing houses, or adult book authors, it is always advantageous to sign in your exhibit space to draw traffic to your location in the hall.

7. What are the hours of the Author signings in the hall?
The Author Area is open during exhibit hall hours.

8. Can I sell books in the Authors Area and in the exhibit space?
Yes, you are encouraged to sell books. You must provide your own cash box and you must also have your exhibit space staffed during your signing times in the Authors Area. TLA Staff/Volunteers are prohibited from handling money in the Authors Area. You may consider hiring a temporary staff to work the exhibit space or accompany the author during autographing. See the online Boothsitter/Temporary Staff for information - available in January.

9. How do I get my books to the Authors Area from the exhibit space? 
Authors and/or author representatives can request complimentary book transport assistance 30 minutes before and after their signing time.  To request, see the Authors Area volunteers or the TLA exhibits staff at Exhibitor Registration.

10.  What are the rules for autographing in the exhibit space?  

• Authors will be allowed to autograph in their sponsoring exhibitor's booth space in addition to the Authors Area at the discretion of the Authors Area Chair.
• Clara Mounce, Authors Area Chair, and her committee have full authority on who will be able to autograph in their exhibit space.
• An author who is speaking/participating in a TLA conference program WILL NOT be allowed to sign in an exhibitor’s booth at any time. This causes most of the author generated congestion in the exhibit hall. An exhibitor’s line is not allowed to block or interfere with another exhibitor’s space.
• In order to autograph in an exhibit space, you must guarantee that the popularity of the author and/or the size of the sponsoring exhibit space will not cause attendees to form lines in the aisle waiting for the author's autograph. The Authors Area Committee will make the final decision.
• If signing in the exhibit space and the author's signing line grows in a way that blocks other exhibitors or aisles, the line will be moved to an open aisle in the Authors Area. No extra time will be added to the signing time. If no aisle is available in the Authors Area, the exhibitor representative will be required to end the line at the point where it blocks traffic to other exhibitors or aisles.

11.  When can I obtain a list of authors registered for the TLA conference?
We applaud the exhibitors who support the TLA conference authors by promoting their books and products in your exhibit space! The list will be available starting in March.

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EXHIBITOR SPONSORED EVENTS (including user group meetings)
1. What are the requirements to be able to host an exhibitor-sponsored meeting?
Only current TLA exhibitors may contract for meeting space in a TLA conference hotel. To exhibit, contact Cindy Boyle, TLA Exhibit Manager.

2. Whom do I contact for catering, room setup, audio/visual, and internet?
Contact the hotel representative directly for your meeting needs. Both the hotel list and map are available on the conference main page. You will be billed directly by the hotel as TLA is not involved with any arrangements with the hotel. The headquarters hotel is the Grand Hyatt. TLA will provide complimentary bus transportation to all conference hotels.

3. Any suggestions for scheduling?
We discourage conflicting with our two General Sessions and the daytime ticketed meal functions. Check the Conference Meeting and Events Schedule to determine the best scheduling opportunities.

4. What means of marketing our exhibitor-sponsored meeting does TLA offer?
Advertise:

• in the Texas Library Journal - the official membership publication of the Texas Library Association is published four times annually. The readership of more than 7,000 includes librarians and library staff, publishers and vendors, trustees, friends and supporters, and library users.

• in the TLA Annual Conference Program - The TLA Annual Conference Program provides an additional advertising opportunity. Put your message in the hands of  8,000+ public, school, academic, and special library employees, suppliers, supporters, and citizen advocates that attend TLA's conference.

LABELS AND LISTS

1. What types of lists do you offer?
• TLA membership – Select specific types and groups of members
• TLA conference registration attendees – pre and post conference
• Texas academic libraries
• Texas public libraries
• Texas school libraries

2. What format do you offer?
• electronic list sent via email by either Excel spreadsheet, comma or tab-delimited text file
• printable labels – Avery label 5160

3. What data is included?
• email list: first name, last name, email address
• mailing list: first name, last name, institution, address, city, state, zip code

4. What is the cost of your mailing lists?
• Commercial usage: $0.12 per name
• Not-for-Profit: $0.06 per name.
• $20.00 processing fee per order for electronic lists or $30.00 processing fee per order for print labels
• $25.00 overnight delivery charge, if overnight delivery is requested

5. When do I pay for this list?
Payment and a signed TLA Licensing Agreement are due to TLA prior to the order being filled.

6. What timeframe do I need to plan for ordering?
• Three business days is usually sufficient.
• For pre-conference attendee list, we suggest ordering 30 days out to ensure the largest number of names on the list and still leave ample time for mailings.
• A pre-conference list can be ordered as late as the week prior to the TLA conference. Post-conference attendee lists are available 10 business days past the close of the conference.
• The TLA Licensing Agreement must be signed and return to TLA prior to ordering.

7. How many usages am I allowed?
Lists are made available on a one-time usage. The TLA Licensing Agreement must be signed and returned to TLA prior to the order being processed. TLA reserves the right to embed email addresses that we use for auditing/monitoring purposes of list usage. We will, of course, adjust invoices for multiple uses when requested. 

8. I'm ready to order, what's next?

Please use this link form to order: http://www.txla.org/conference/exhibits/labelform.pdf. The form can be submitted online or printed to fax or mail.

9. Who do I contact for more information?

For more information, please see TLA Labels/List Ordering Information. Contact Kasey Hyde to order.

PASSWORD SYSTEM
1. What is the password system used for?
The password system is used to obtain entry to the secure administration area where you can submit your Profile/program listing, Buyer's Guide listing, representative badges, booth space payment, reserve your hotel space, and obtain the service kit. The password system consists of a user name and password, designated by TLA.

2. Who receives the user name and password, and how is it retrieved?
The main representative receives the user name and password via email by selecting the button on the login page which states: "Request Username/Password." If you need assistance, contact Bonnie Walker.

3. What do we need to do if the main representative changes or their email changes?
Submit your information via email to Bonnie Walker.

4. Where do I submit my user name and password?
You will submit your user name and password on the exhibitor login page.

PROFILE & BUYER'S GUIDE LISTING
1. What is a Profile listing?
A The Profile is your company information on the TLA website. Select your company name on the Exhibitor listings to review your Profile.

2. What is the Buyer's Guide listing?
The Buyer's Guide is a useful tool to assist librarians with their search for exhibitors who provide a particular product or service they are seeking. Each exhibitor has five Buyer's Guide categories to submit. Suggestions for new categories can be submitted to Cindy Boyle.

3. How does the web Profile and Buyer's Guide listing relate to the TLA Conference Program listings?
The Profile and Buyer's Guide listings will be listed in the TLA 2010 Exhibits Directory and Buyer's Guide as they appear on the website as of February 2010.

4. How do I process an update to the Profile Page and/or Buyer's Guide?
Please review your Profile and Buyer's Guide listings on the TLA website by selecting your company name in the Exhibitor listings. Select the "Exhibitor Only" button to proceed to the Exhibitor Login page. Submit your updates through your secure Administration Area.

5. How long will it take for my update to appear on the website after I submit it?
Updates will appear instantly. Please be sure to refresh your browser to review your changes.

6. What is the deadline for submission in the onsite Exhibits Directory?
February 26, 2010

7. Can I change the web Profile/Buyer's Guide listing beyond the printed program deadline?
Yes, your web profile listing can be changed through May 31.

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