TLA & Texas Libraries TLA 2008 Confernece Exhibitor Info/Benefits Ready to Exhibit? Year Round Opportunities    

 

TEXAS LIBRARY ASSOCIATION AND THE TEXAS LIBRARY MARKET

Founded in 1902 with fewer than 20 members, TLA today has over 7200 members representing academic, public, school, and special library professionals, staff, educators, suppliers, supporters, and citizen advocates.

Exhibitors made their first appearance at TLA's conference in 1922. Currently, over 550 companies exhibit at TLA;  a number made up of publishers, distributors, technology-related companies, library furnishings and products, professional organizations, storytellers/entertainers and much more. The diversity found in the TLA Exhibit Hall helps TLA meet its goal of providing Texas libraries and librarians with the best materials and resources possible.

TLA offers unparalleled exposure and opportunities to market your product or service to the library community. With a representative from virtually every area of the industry at the conference, with expenditure budgets ranging in excess of $2.5 million per organization, and with a projected attendance of more than 7000, can you afford not to show at TLA?  

See our cost comparison per attendee of the TLA conference to other national and state conferences. In addition, see our TLA 2007 survey results.

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TLA 2008 CONFERENCE
April 15-18 Dallas Convention Center

The City of Dallas slogan "Live Large. Think Big." describes the essence and vitality of a city built on big dreams, freshly blazed trails and an attitude that all things are possible. The richly diverse city offers a thriving culinary scene, leading arts district, countless luxury accommodations, professional sports, trendy entertainment districts and endless shopping opportunities.

Located in the heart of downtown Dallas, the Dallas Convention Center is one of the largest in the nation, has been recognized as "The Best-Run Convention Center in America, " and was the first convention center in the world to offer Wireless Internet Service.

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EXHIBIT INFORMATION AND BENEFITS

TLA offers 10' x 10' exhibit spaces and configurations thereof. Current exhibit space prices are listed on the exhibit application Since 80% of exhibitors renew each year, it is important to reserve your space as soon as possible.

Exhibit Benefits include:

Booth package:

  • standard 8' back drape and 42" side divider drape
  • one standard booth identification sign
  • three complimentary conference exhibitor registrations per 100 sq. ft. of exhibit space 
  • complimentary move-in lunch and daily continental breakfast in the exhibitor lounge
  • 24 hour security in the exhibit hall

As the official general service contractor for the TLA conference, Freeman offers TLA exhibitors booth furnishings such as furniture, carpeting, signage, and much more.  Other services provided by official TLA contractors are drayage, transportation, labor personnel, electrical, internet, computer rental, lead retrieval, lead follow-up, floral, and massage services.  All official contractors are listed in the service manual which is available in January.

Complimentary listings:

  • alphabetical exhibits listing in the Conference Program
  • listing in the spring issue of the Texas Library Journal
  • extended listing in the Conference Exhibits Directory and Buyers Guide, including contact information, a description of products/services, and a buyer's guide directory
  • online Exhibitor Profile Listing which includes contact information and live link to main representative's email, exhibiting company information and live link to company's website, description of products/services, and a buyer's guide list
  • interactive Buyers Guide Directory listing of each exhibitor's products and/or services

Exhibit Hall traffic builders:

  • Authors Area: a popular conference feature with scheduled signings by dozens of authors
  • Exhibit Hall Cafes: strategically located to provide retail food service for attendees
  • Internet Room: dozens of workstations
  • TLA Unit-sponsored programs in the hall and near hall entrances: A&TRT Technology Showcase, NetFair, Diversity Fair, NMRT Bag Check
  • TLA Unit-sponsored exhibits: Membership Committee, Black Caucus RT, Library Instruction RT, Reference RT, Small Community Libraries RT, TPALS RT, Young Adult RT,
  • TBA/TLA Store: selling Texas Bluebonnet Award, conference promotional items ,and other TLA products
  • Post Office: a full-service post office with boxes and poster tubes available for purchase

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 READY TO EXHIBIT?

When you are ready to apply to exhibit, please read the Rules and Regulations, review the exhibit hall maps for exhibit space selection, select your 4 booth choices, and complete an online exhibit application

Contact Cindy Boyle at cindyb@txla.org, TLA Exhibits Manager, for assistance with booth selection or if you have any questions about exhibiting at TLA.

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YEAR ROUND OPPORTUNITIES

Texas Library Journal
Reach the market throughout the year with advertising in Texas' only library magazine. One or four-color ads are available at competitive rates.
For more TLJ information and insertion orders, please visit the TLA web. 

TLA Conference Program
TLA Conference Program advertisers must be exhibitors at the TLA conference. One color, two color (a conference color plus black), and four color ads are available.  Contract advertisers (4 consecutive issues) with the Texas Library Journal receive priority in selecting premium placement for advertising in the annual TLA Conference Program.

Exhibitor Profile Listings
The TLA web site is a ready-made venue for your marketing message. Utilize your complimentary Exhibit Profile Listing to its fullest.  Information on this profile will be available through May 31, 2008 and includes complimentary links to your company's website and main representative's email. Starting in November 2008, company logos will appear on profiles for those exhibitors who purchase this service at a nominal fee.

Corporate Sponsorship
Sponsors receive progressive acknowledgment of their contributions to annual conference events, meal functions, programs, and gatherings. Your corporate identity system can be displayed and assimilated into conference publicity materials.

Lists and Labels
Lists of TLA members, annual conference registrants and attendees, and other Texas library demographics are available in a variety of formats at reasonable rates.  Contact
Randy May at ericar@txla.org for further information on label/list orders.

TLA Commercial Membership
Commercial members receive a
5% discount on exhibit space, a 10% discount on advertising in the Texas Library Journal, priority placement in the onsite TLA Conference Program, and a 15% discount on lists and labels orders.

TPALS/TLA Individual Membership
The
TPALS Round Table (Texas Professional Association for Library Sales) is the round table for TLA vendors. TPALS sponsors popular annual conference programs on vendor-customer relations, offers training for vendors, hosts the TPALS Annual Conference Golf Tournament, and co-sponsors the Rush Hour with TLA Exhibitors! Be sure to Join TPALS to take advantage of the many benefits of membership!

For more information about the TLA exhibits schedule, conference events schedule and future conferences, see our Calendar. In addition, see our month ExpoInfo email blast for the latest information and updates. 

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Suggestions and corrections for these pages? Please send email to kaseyh@txla.org