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Recommended Reading
for “Planning Special Events”
-
Allen,
Judy. Event Planning Ethics and Etiquette: A Principled Approach to
the Business of Special Event Management. New York: John Wiley &
Sons, 2003.
-
Allen,
Judy. Event Planning: The Ultimate Guide to Successful Meetings,
Corporate Events, Fundraising Galas, Conferences, Conventions,
Incentives, and Other Special Events. New York, NY: John Wiley &
Sons, 2000.
-
Armstrong, James S. Planning Special Events. San Francisco, CA:
Jossey-Bass Publishers. 2001.
-
Levy,
Barbara R. and Barbara H. Marion. Successful Special Events: Planning,
Hosting, and Evaluating. Frederick, MD: Aspen Publishers, 1997.
- Matthews,
Doug. How to Create Fantasies and Win Accolades: A Practical Guide
to Planning Special Events. British Columbia, Gear Six Creative,
2003
Recommended Reading for “Creating a Speakers
Bureau”
- “Creating a Speakers Bureau.” Public Relations Tactics Vol. 4
Issue 10 (Oct 97): p10.
- Kinzey, Ruth Ellen. Using Public Relations Strategies to Promote Your
Nonprofit Organization. Haworth Press: August, 1999.
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